What’s my era? (1940s-1950s)

Hello darlings!

Welcome to the third part of the What’s my era posts. I talked about the 1930s on the previous one so if you haven’t read it yet you can find it here!

Many changes occurred during the 40s and especially in the 50s! They were both more colorful eras (yes, i’m indeed talking about colors) and people, especially women, started having more freedom in many fields. Let’s go see how things were!

The 1940s – 1950s

Let’s see the most important facts during that time.

So the World War II started on September 1st of 1939 and it ended on September 2nd 1945. It was a very tough period for everyone. So many people died and so many destructions occurred.

On February 10 of 1947 the WWII peace treaties were signed and on 1957 we had the first electric portable typewriter!

Αποτέλεσμα εικόνας για WWII
Source: https://www.nps.gov/subjects/worldwarii/index.htm

Let’s move directly to the fashion of both eras since i know this is what most of you came to see! In the 1940s the high wasted tops and trousers came in fashion along with the skirts and dresses that came to the knee. During the 1930s both skirts and dresses were longer than the knees but this had started to change. The wide legs trousers were worn a lot during that time while accessories were always a must! As i said in the beginning, the 1940s was a colorful era so that women could forget the difficult times.

Moving to the 1950s, women had to change many things. Since men were mostly fighting during WWII women had to start working. That’s why they also had to start wearing more comfortable clothes. They began to wear jumpsuits, comfortable dresses while pants were now an everyday solution!

Many things changed from the 1940s to the 1950s in the fashion industry like the fabrics and the whole figure. That was also when we started seeing the extra swing kind of dresses!

Not many things changed for men during 1940s. The suits and casual clothes remained the same while the bigger changes occurred at the patterns and stylistic details (we had more patriotic designs) as the Vintage Dancer says. Of course let’s not forget about the colors! There were as bright for men as they were for women.

During the 1950s the ideal modern man was the American one and everyone was following his style, as Vintage Dancer states. We had some changes at the designs since the clothes got narrower and every fabric had now a texture. Something another worth mentioning as the Vintage Dancer says is that ”up to this point, this doesn’t sound like the iconic 1950s men’s fashion with the Hawaiian shirts and  leather jackets worn by greasers we have come to know well today. They certainly had their place, especially in the teen or youth “Rock n’ Roll” culture, but outside this sub demographic, men, 20-year-olds and up, lived in an entirely different fashion culture.”


Now it’s time to talk about the hairstyles. 

Women back in the 1940s were using their hairstyles to make their face look better. So as i once said on my Back In The 40s Hairstyles! (Women) post, the hairstyles would match their face shape. As the Vintage Dancer says, hair was usually worn shoulder-length or a little bit longer, cut straight with no bangs. There were several popular hairstyles during the ’40s, but they all had a few things in common. First, hairdos were perfectly styled – no messy look. Second, they were never, ever straight and sleek. Curls and volume were in style especially above the forehead and on the ends (rolled under.) Hairdos almost always started with wet setting pin-curls at night and were styled from there the next morning.

Let’s not forget, that it was also when the so popular victory rolls started being in fashion! They were very hard to achieve though and women were barely making their hair like that.

It was pretty much the same in the 1950s. However, women started using the victory rolls more, their hairstyles were getting more creative and ”playful”, let’s say, and they were using many colorful accessories.

As you can probably imagine, men’s hairstyles didn’t have many differences from the 1930s. Their hair was long on top and short on the sides and back. The only differences were that they had now more curls and they were giving their hairstyles more height (Vintage Dancer).

However, in the 1950s and as the rock n roll was getting more popular, men’s hairstyles started having extra volume so their hair had to be even longer on top! Not everyone was following that kind of style though. Many remained true to the 1940s classic hairstyles.

What about the makeup though?

The makeup during 1940s was all about being natural. Nothing too extreme. 

The eyebrows were now more natural, the eyeshadows were in light colors (unless they were used for a special occasion), the mascaras were either black or brown, the cheeks were mostly in coral, peach or pink shades and of course, the lips were always red! 

Lipstick was very important during war and on 1948 the lip pencils were now available (Vintage Dancer)!


During the 1950s, the makeup industry (as every industry after the war) was developed even more! Women started wearing eyeliner more, with a wing at the edge while the lipsticks colors were now several! Women stopped using just red colors and were now wearing pink and corals too. More products started to come out and women had now a variety of makeup!


Finally, the last part about the two eras is as you might have guessed, the music!

Jazz and specifically swing was the most popular genre during the 1940s and the 1950s as well. We had artists like Frank Sinatra, Ella Fitzgerald, Count Basie and so on. The 1940s was a hard period for the music world due to the war. The RetroWaste says that some people had huge, car-battery sized batteries to power their radio for months on end because they didn’t have electricity in their house yet! So music, especially during that time was very important.

Even though jazz was very popular, rock n roll started being developed in the 50s! It was a new genre that made many young people fall in love with it! It was and still is a very popular genre in the music industry. Some of the most famous rock n roll artists are Elvis Presley, Jerry Lee Lewis and so on.


So that was the third and final part of What’s my era. I truly hope i helped you choose your favorite vintage era through these three posts. For those who haven’t read the previous ones here is the What’s my era? (1910s-1920s) and the What’s my era? (1930s)

Thank you so much for reading loves. I will see you on my next post!

A Vintage Athenian💋


1940s fashion women




1950s fashion women






1940s fashion men





1950s fashion men





1940s women’s hairstyles





1950s women’s hairstyles






1940s men’s hairstyles




1950s men’s hairstyles



1940’s makeup




1950s makeup




1940s music



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